Some Origin Stories Begin with a Phone Call
It can be difficult to pinpoint the origin of a new business. Companies often mythologize origin stories for marketing purposes. Ours, however, began with a phone call.
Late on a Spring evening in 2016, I felt a buzz in my pocket. I answered, and a familiar voice dove right in. “Just talked to Eric,” Andy said. “Wanted to run a couple ideas past you.”
I met Eric Broughton and Andy Hamilton ten years earlier at a startup named Yield Technologies. We were three of the first six employees. In its infancy, the company performed software consulting projects for a range
